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Independent tool overview

Openmart at a glance

Openmart is a sales-intelligence platform built around local and small-business data. Teams can search a large business database, enrich accounts with owner and manager contacts, export lists, call the data through an API and run email workflows. Its differentiation is SMB coverage rather than conventional enterprise org charts, but users should validate every high-value contact and remain responsible for lawful, respectful outreach.

Visit the official Openmart site ↗
Openmart product preview
Product type
Local-business and SMB sales intelligence
Published coverage
50M+ local businesses on current core product pages
Data depth
50+ fields on enrichment and API pages
Core contacts
Business, owner and manager emails and phones
Research inputs
Listings, public records, Maps and web data
Outputs
Web lists, CSV/XLSX exports and REST API data
Outreach
Built-in sequencing and AI-assisted drafts
Free plan
5,000 saved leads and 50 searches monthly
Paid model
Monthly subscription plus credit allowances
Best fit
Teams selling to local and owner-operated businesses
Key caution
Verify data and outreach authority before contact
Last reviewed
August 31, 2026

Overview

What Openmart is

Openmart helps sales, growth, market-research and data teams find and enrich local businesses that are often thinly covered by enterprise-focused databases.

The current product combines business search, a downloadable database, Google Maps extraction, account enrichment, decision-maker lookup and a local-business API.

Published records can include basic identity and location fields plus owner contacts, social profiles, reviews, estimated revenue, employee size, technology use and advertising signals.

Openmart currently markets coverage of more than 50 million local businesses and 50-plus fields on key product pages; broader claims vary across site pages, so buyers should test their exact markets rather than rely on one headline total.

Search and filter tools support category, geography and business attributes, while CSV and Excel exports move selected records into downstream systems.

The REST API can embed local-business search and enrichment into an application or internal pipeline.

Built-in email sequencing can take enriched contacts into outreach, and the invite-only Openclaw for Sales experience adds natural-language research, scoring and draft generation.

Openmart uses credits for exported contact data: company emails are cheaper than owner emails, and direct owner phones consume the most credits on current subscription plans.

The Free plan can test coverage with up to 5,000 saved leads and 50 searches per month, but paid credits are needed for meaningful decision-maker export volume.

Openmart reports frequent verification and high accuracy, but contact identity, role, consent, business status and financial estimates still need independent checks before use.

A vendor's GDPR, CCPA or CAN-SPAM claim does not make a customer's campaign compliant; the sender must establish a lawful basis, apply suppression lists and honor channel-specific rules.

Pricing and plan limits were checked on August 31, 2026; public pages contained some inconsistent coverage and unit-price language, so the checkout estimate should be reviewed before a large export.

Use cases

Who Openmart is best for

The strongest fit depends on the job you need the product to complete, not the size of its feature list.

Local-business prospecting

Build lists of service providers, retailers, restaurants and other location-based businesses.

Owner contact discovery

Find reported owner and manager emails or direct phones when generic business details are insufficient.

Market mapping

Compare business density, category, reviews, locations and other signals across geographies.

Data enrichment

Append contact, firmographic, social and technology fields to an existing account list.

Embedded data products

Use the API to power local-business search or enrichment inside internal tools and applications.

Focused SMB outreach

Create small, relevant segments and review personalized messages before sending them through a compliant process.

Capabilities

Core Openmart features

1

Local-business database

Searches a large global collection of location-based and small-business records.

2

Business filters

Segments by category, geography, size, revenue estimate, technology and other available attributes.

3

Owner finder

Looks for reported owners, managers and decision-makers associated with a business.

4

Contact enrichment

Adds verified emails, direct phones and professional details when available.

5

Business enrichment

Appends reviews, social profiles, employee estimates, revenue ranges, technology and local signals.

6

Maps extraction

Creates structured local-business lists from location and category searches.

7

E-commerce database

Extends prospecting to online stores and selected commerce-platform attributes.

8

Exports

Downloads selected account and contact data as CSV or Excel for downstream review and use.

9

REST API

Supports programmatic business search, contact lookup and enrichment workflows.

10

Email sequencing

Moves selected contacts into multi-step outbound campaigns inside the platform.

11

Openclaw for Sales

Invite-only agent experience for natural-language research, lead scoring, contact enrichment and draft generation.

12

Credit dashboard

Prices successful contact reveals and exports according to the selected field and plan allowance.

Process

How the Openmart workflow works

  1. Step 1

    Define the ICP

    Specify geography, business category, size, trigger and the role that can reasonably evaluate the offer.

  2. Step 2

    Set a lawful basis

    Determine the applicable privacy, telemarketing and email rules before collecting or contacting individuals.

  3. Step 3

    Run a small search

    Use the Free plan to test actual coverage in representative territories and niches.

  4. Step 4

    Inspect raw records

    Check business names, addresses, status and websites before buying contact fields at scale.

  5. Step 5

    Enrich selectively

    Reveal only the contact and firmographic fields needed for the specific campaign.

  6. Step 6

    Validate identity

    Confirm that the person still works at or owns the business and that the address or phone is appropriate for business contact.

  7. Step 7

    Verify estimates

    Treat revenue, employee count, technology and intent signals as leads for research, not established facts.

  8. Step 8

    Deduplicate

    Merge locations and contacts carefully so one owner is not contacted repeatedly through several records.

  9. Step 9

    Apply suppression

    Remove prior opt-outs, do-not-contact records, existing customers and other protected segments before export or send.

  10. Step 10

    Estimate credits

    Preview the exact charge for company emails, owner emails, phones and exports before confirming the batch.

  11. Step 11

    Draft relevant outreach

    Reference verified business context, avoid sensitive inferences and keep AI-written personalization accurate.

  12. Step 12

    Require human review

    Have a person approve the segment, factual claims, channel and message before campaign activation.

  13. Step 13

    Honor responses

    Process unsubscribes and objections promptly and synchronize them across every outreach system.

  14. Step 14

    Measure responsibly

    Track delivery, complaints, replies and qualified outcomes, then stop segments that generate poor-quality or unwanted contact.

Cost

Openmart pricing and free plan

Openmart offers a Free plan plus Starter and Pro subscriptions with credit allowances. The current public page shows monthly and discounted annual-equivalent prices; credits are consumed according to the contact field revealed. Coverage, credits and unit examples have varied across public pages, so verify the live checkout and batch estimate.

Free

$0

Coverage test for individual evaluators.

  • View and save up to 5,000 leads
  • 50 searches per month
  • Access to the local-business database
  • No credit card advertised

Starter

$149/month or $105/month billed annually

Single-user prospecting plan with a 5,000-credit monthly allowance.

  • Decision-maker contacts
  • 200 searches per week
  • Company email: 0.3 credit
  • Owner email: 3 credits
  • Owner phone: 8 credits

Pro

$299/month or $209/month billed annually

Higher-volume plan with integrations and limited team access.

  • 10,000 credits monthly
  • Up to 3 seats
  • 30 searches per minute on the current pricing block
  • Decision-maker contacts
  • Confirm CRM and API entitlements at checkout

Higher volume

Contact sales

Custom limits, data requests and enterprise requirements.

  • Request a written rate card
  • Confirm API throughput and support
  • Negotiate privacy, retention and deletion terms

Pricing checked . Check current pricing at the source ↗

Assessment

Openmart strengths and limitations

Where it stands out

  • Focuses on local and owner-operated businesses that are often underrepresented in enterprise databases.
  • Combines account discovery, contact lookup and enrichment in one workflow.
  • Provides useful location, review and business-status fields for territory research.
  • Owner and manager contacts can shorten the path to the relevant small-business decision-maker.
  • Filters support highly specific geographic and category-based segments.
  • CSV, Excel and API access serve both manual and programmatic workflows.
  • Credit costs vary by field, letting email-first teams avoid paying phone rates.
  • Charges are described as outcome-based for successful contact retrieval.
  • The Free plan enables a coverage test before a subscription.
  • Built-in sequencing reduces handoffs for teams that want an integrated outbound workflow.
  • Openclaw for Sales can package research, scoring and drafts into reviewable deliverables.
  • Public compliance guidance addresses suppression, lawful basis and data minimization.

What to consider

  • Coverage totals and field counts are inconsistent across current public pages, ranging from 50 million to larger headline claims.
  • Vendor-reported accuracy figures are not a substitute for an independent sample in the buyer's target market.
  • Owner identity, role and contact details can become stale quickly when small businesses change hands or close.
  • Revenue, employee, technology and intent fields may be modeled estimates rather than company-confirmed facts.
  • Personal emails and mobile numbers create greater privacy and reputational risk than generic business contact details.
  • Credits can be difficult to translate into a blended per-lead cost when a workflow mixes company emails, owner emails and phones.
  • Different product pages publish inconsistent unit examples; obtain a written quote for high-volume use.
  • The Free plan tests search coverage but not necessarily the economics of a production contact mix.
  • Openclaw for Sales is invite-only and should not be assumed to be included in every plan.
  • AI-generated lead scores and outreach can amplify incorrect or irrelevant source data.
  • Using public data does not automatically authorize every kind of email, call, text or advertising upload.
  • Privacy, e-privacy, telemarketing and do-not-call obligations differ by country, state, channel and recipient.
  • A provider compliance claim does not transfer the sender's legal responsibility.
  • Built-in sending can create domain-reputation risk if teams prioritize volume over relevance and suppression.
  • API and CRM entitlements should be confirmed for the selected plan because public pages describe them unevenly.
  • Teams need an independent system of record for consent, opt-outs, corrections and deletion requests.

Compare

Openmart alternatives

The right alternative depends on the specific output, workflow, controls and budget your project requires.

Sales

Coldreach

Choose Coldreach when the priority is researching and personalizing outbound contacts rather than buying a broad local-business database.

Explore Coldreach

Sales

folk CRM

Choose folk CRM when relationship management and collaborative contact workflows matter more than large-scale SMB data enrichment.

Explore folk CRM

Sales

Lavender

Choose Lavender when contact data is already available and the main need is coaching and improving sales emails.

Explore Lavender

Questions

Openmart FAQs

What is Openmart?

Openmart is a local-business and SMB intelligence platform for finding accounts, enriching them with owner and business data, exporting lists and powering outreach or API workflows.

How many businesses does Openmart cover?

Current core product pages advertise more than 50 million local businesses, while some other pages show larger totals. Test your exact category and market before relying on a headline count.

What data can Openmart provide?

Available fields include business identity and location, reported owner contacts, social profiles, reviews, hours, revenue and employee estimates, technologies and other local signals.

How much does Openmart cost?

The public plans checked August 31, 2026 were Free, Starter at $149 monthly or $105 monthly billed annually, and Pro at $299 monthly or $209 monthly billed annually.

How do Openmart credits work?

Credits are consumed by successful data retrieval. On current subscription pricing, a company email costs 0.3 credit, an owner email 3 credits and an owner phone 8 credits.

Does Openmart have a free plan?

Yes. The published Free plan allows up to 5,000 saved leads and 50 searches per month, making it useful for testing coverage.

Does Openmart have an API?

Yes. Its REST API supports programmatic business search and enrichment. Confirm rate, credit and plan entitlements for the intended volume.

What is Openclaw for Sales?

It is Openmart's invite-only agent experience for natural-language market research, lead scoring, contact retrieval and personalized outreach drafts.

Is every Openmart contact accurate?

No database is perfect. Validate a representative sample and reconfirm important owners, roles, websites and channel suitability before outreach.

Is outreach using Openmart automatically legal?

No. Openmart provides data and compliance guidance, but the customer must determine lawful basis, channel rules, suppression, notices and opt-out handling for each campaign.

Can Openmart replace a CRM?

It can search, enrich and sequence, but most teams still need a durable CRM or data system to manage relationships, permissions, corrections and history.

Who should choose Openmart?

It is best for teams whose ideal customers are local, small or owner-operated businesses and who are prepared to validate data and run controlled outreach.

Bottom line

Our Openmart verdict

Openmart addresses a genuine gap for teams selling to fragmented local-business markets, where conventional corporate databases often lack useful owner and location detail. The right buying process is a small coverage-and-accuracy test, followed by a credit-cost model for the exact contact mix. Its data can make research faster, but relevance, verification, lawful basis and respectful outreach remain the customer's responsibility.

Visit Openmart website ↗
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